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Jade Yu Tang | 翠彧堂品牌形象與包裝規劃

Open Diary With Staying Healthy! 臻真純享 彧淬滋養

翠彧堂滴雞精承席傳統慢補智慧,用古傳配方守護著家人的健康。品牌形象以裝飾藝術風格,配合鎏金細線的司晨之雞,呈現經典東方美學品味的品牌形象與主視覺。純享禮盒以書型盒的包裝形式,讓顧客如同打開一本豐富的食養典籍,帶著淬煉的鮮,韻著入喉的純,完整點滴著鮮雞的甘醇鮮美。設計風格保留著東方深厚的文化底蘊,體現端莊高雅的豐厚質感,藉由緞帶封存的概念形式,將美好盛裝在禮盒,願手藝傳承養潤生活。

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